eNetworking 101: The Blog

Saturday, July 5, 2008

A benefit of putting photos in a photo-sharing service

National Museum of the American IndianA benefit of placing photos in a photo-sharing service is that people use them (with the correct permissions). Sometimes those uses can be pretty cool. For example, last year Schmap ask to use my photo of the National Museum of the American Indian in one of its online tour book. I gladly said "yes." Yesterday NowPublic emailed to ask if they could use three photos of Seattle manhole covers I'd taken to help illustrate a story they had done on stolen manhole covers in Ottawa. I said "yes." Because of those requests, my photos are being seen by a very different audience. Cool!

Manhole coverIn both cases, the organization said they would give me proper attribution. In both cases, there was no exchange of money. More importantly, in both cases, I retain rights to the photos. Best of all, I benefit because more people get to see my photos (and then might be curious about what other photos I've taken...and then maybe curious about who I am). The other organization benefits because they get great photos and they get someone (me) who is going to talk about the interaction. A win-win situation, eh?!


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Monday, April 14, 2008

Lovin' the tools

Last week I was at a conference of 2200+ people where the social networking tools where not just talked about, they were used. The conference generated 300+ blog posts and many photos (3,000+). With more 40 bloggers at the conference, a tremendous amount of content was created that summarized and discussed the sessions as well as provided other information. Since most of the presentations (e.g., PowerPoint) will be online eventually, I wonder if a formal proceedings is needed anymore for this conference. The documents in the proceedings were submitted weeks ago and may not mirror what some people presented. In fact, not everyone submits materials for the proceedings, so what you have access to via the blog posts, etc., is more complete.

The photos allow you to see what the conference really looked like and what the attendees did. If you had never been to this conference and wanted to know what to expect, the photos would tell you!

I haven't used the word "wiki", but there was also a wiki for the conference that was begun months before the conference took place. Many people contributed to the wiki and even more used the information that was placed there.

In addition to those tools, people were using Facebook, Twitter, Flickr, Meebo and other tools both day and night. People used the tools to talk about the sessions (as they were going on), make plans, ask for help, and do networking.

Did everyone at the conference use these tools? No. And given the problems we had with wifi at the hotel, I'm glad that all 2200+ people weren't trying to blog, twitter, and updated their Facebook status. However, enough people were using the tools so that it had a discernible impact on the conference. More was organized on an ad hoc basis, more was being accomplished and more people were "in the know" even if they weren't using on of the tools.

The result was a very active conference with information flowing freely and quickly. And isn't that what we want?!

What tools will you be using at your next conference? Can you incorporate some of the tools I've mentioned in order to make the information flow more freely?


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Friday, February 8, 2008

Article: Microsoft's Bid for Yahoo Continues to Draw Flickr's Ire

Likely you know that Microsoft wants to purchase Yahoo. The question is what the impact will be on Flickr, which Yahoo owns. Flickr users are up-in-arms about the possible deal and are posting photos to Flickr to show their displeasure (see article). Whether or not the purchase of Yahoo by Microsoft would be the doom of Flickr, we'll have to wait and see.


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Wordless Wednesday

The Linked Intelligence blog does "Wordless Wednesday." On Wednesdays, the blog post is a photo that can be related to networking and is presented without any text. Below is the image from Feb. 6:


Here's a question for you... Can you use images to communicate your message? Could it be effective to sometimes use an image without any words? Note that royalty-free images can be found in places like stock.xchng and free photos with Creative Commons licenses can be found in Flickr.



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Thursday, December 13, 2007

Article: Flickr Introduces Traffic Stats for Pro Users

Quoting...
Users with a pro account at Flickr are now able to view a variety of interesting statistics about the viewers of their photos. Heather Champ said in a post on the Flickr blog this morning that the stats are intended to "give you all sorts of insight into how people arrive at your photos."
More here.


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Monday, December 10, 2007

Tricks with Flickr

My trading card As I've mentioned before, many of my colleagues use Flickr and some are having a lot of fun with it. For example, you can create a trading card in Flickr using a Flickr toy. There are even Flickr groups were you can post your trading cards. However, you might want to use the card elsewhere, like on your web site, blog or Facebook page.

Jill Hurst-Wahl

Or maybe you want to create a badge that you can use online and print to use at a meeting, like this one.

Or maybe you want to create a cool business card or a gift for your friends. There are several ideas that Flickr markets that might be just what you need.

The bottom line is to have fun with Flickr AND use it to your advantage. Remember that people like to look at pictures, so use yours to your advantage.


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Monday, November 26, 2007

Article: (part 1) Social Networking Tools: Let's Be Social

[This article is divided into three parts: Part 1, Part 2 & Part 3. This article was previously published in the November 2007 issue of the RPCN Newsletter and a version of this article appeared in Oct/Nov issue of the Bulletin of the Information Technology Division/SLA.]

After the presentation I did at RPCN on Sept. 21, I realized that it might be useful to talk more about how I use various online social networking tools and when. I am a firm believer that you need a defined reason (or benefit) to may your use worthwhile, so I am chronicling my benefits in hopes that you might see how they will benefit you.

I spoke about social networking tools in three categories. Some tools help you connect with other people. Others provide ways for you to share information with others. Finally, a growing number of tools facilitate collaborations. A trend is for a tool to work across these three categories and several that I use do just that.

CONNECT

We are used to connect face-to-face, on the phone or via email. Social networking tools allow us to connect in ways that ensure that we are:

  • Accessible
  • Able to exchange information fast
  • In the know and considered part of "the crowd"
  • Not "missing in action"

In fact, these tools allow us to be "hyper-linked." You are linked to your colleagues not just in one way, but many ways.

The tools you use to connect to your colleagues will depend on the tools they are using. The people with whom I want to connect are using LinkedIn.com and Facebook.com. Some of us also connect as friends through various sharing services (below) including Flickr.com.

LinkedIn describes itself as "a place to find and leverage professional opportunities, now and throughout your career." There are more than 14 million professional on LinkedIn who:

  • Present their professional capabilities
  • Find and connect with colleagues
  • Use their extended networks to find and reach potential partners, clients, or employees
  • Discover business opportunities
  • Locate information

A basic account on LinkedIn is free. Premium accounts are available for those who really want to work their networks in LinkedIn. As an example of a LinkedIn profile, you can view mine at http://www.linkedin.com/in/jillhurstwahl . Notice that others on LinkedIn can leave recommendations on your profile that are visible to everyone.

If you are using LinkedIn and want to learn more about using it effectively, read LinkedIntelligence.com, a blog that focuses specifically on LinkedIn. The blog gives great advice for making LinkedIn work better for you. You might also read
The LinkedIn Personal Trainer written by RPCN member Steven Tylock.

Facebook.com was originally a place for college students to connect. (Some of us may have memories of the printed face books given to us as college freshman). After a while, Facebook was opened up to high school students, and then to business people. Facebook has replaced MySpace for some, because of its better features and functionality. Facebook describes itself as "a social utility that connects people with friends and others who work, study and live around them. People use Facebook to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet."

Here is a good place to talk about privacy as well as learning more about your colleagues. It is important to consider what information you do not want to disclose about yourself online and then be consistent in applying your rule with every social networking tool. For example, I am very honest about who I am and what I do, but I do not disclose my home address.

Since people generally are willing to be more open about their lives in these social networking tools, you can often learn more about your colleagues through these tools rather than what you can learn from them face-to-face or via email. Someone can easily "buffalo" us in a quick face-to-face meeting, but may drop his/her guard online because the person sees these tools as both serious and fun (and we tend to disclose more when we're having fun).

To read a blog post I did on Facebook, go to http://tinyurl.com/ypwg2z . I'm on Facebook for a few minutes each day, updating my status (what I'm doing), checking on a colleagues, and perhaps sending a message to someone else. Facebook has become an important tool for staying in contact with several specific people. I've been able to use Facebook to teach my "friends" what I do in my consulting business, which I believe to be very valuable.

Friends? Many of these tools allow you to connect with "friends." Friends are those people that you want to be connected with, whether they are a friend, acquaintance or someone you don't really know. Who you consider a friend is a very personal decision. Some people will "friend" someone they have actually met face-to-face. My rule for who is a friend is different for each service I use and based on what I'm trying to achieve in a specific social networking tool.

** Continued in
Part 2 **


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Article: (part 2) Social Networking Tools: Let's Be Social

[This article is divided into three parts: Part 1, Part 2 & Part 3. This article was previously published in the November 2007 issue of the RPCN Newsletter and a version of this article appeared in Oct/Nov issue of the Bulletin of the Information Technology Division/SLA.]

SHARE

The power in using social networking tools for sharing is that you can share what you know AND you can benefit from what other people have shared. Tools that fall into this category include blogs, micro-blogs, wikis (discussed below), and photo, video and presentation sharing web sites.

A blog is a website where entries are written in chronological order and commonly displayed in reverse chronological order. Think of each blog entry (post) as a short article. Most blogs allow for comments, which means that readers can add information or feedback on specific posts. Business blogs are often focused on specific topics where the authors share information that they have with their readers. Since a blog can have a tremendous amount of content, blogs often rank well in search engine results. If you are trying to establish yourself as an expert, a blog can help you do that. I used my blog (www.digitization101.com) to establish an international reputation in digitization. That reputation did not come overnight, but was built by consistently adding to my blog and then marketing my blog constantly.

There are several places were you can build a blog for free including Blogger.com (owned by Google), WordPress.com and Vox.com. There are actually many web sites were blogs can be built. Please think about what functionality you want in order to decide what site/software is best for you.

Micro-blogs are places where you can send and receive short messages (under 140 characters) with a group of people. They are different from instant messenger services because you are broadcasting your messages to a group of people, not just to one person. Micro-blogs are an interesting way of sharing information with people you know. I'll admit that you can't really understand a micro-blog unless you use one. The one I'm using is Twitter.com (see http://twitter.com/jahurst/with_friends). I don't use Twitter every day, but I have found it a great way of feeling connected with others, and of exchanging information. I do receive useful information from colleagues via Twitter that I know I would not have received otherwise.

There are many sites for sharing photos, videos and presentations. Photos can be shared at Flickr.com, PhotoBucket.com, and KoffeePhoto.com. I use Flickr because I have colleagues that use Flickr. Most photo sharing sites are free, but may charge once you get above a specific number of photos. (Some people have thousands of photos online!) Although I began using Flickr as a way of sharing fun photos, I quickly found business uses for the service:

  • Post screen shots of presentations.
  • Post information that you want people to review or comment on.
  • Post photos to use for instruction (formally or informally).
  • Store photos that you want to use on your organization's web site, then use a widget to display those photos.
  • Search photos for ideas.

For more information on these five uses, go to http://tinyurl.com/yowd74 .

When we think of videos, many of us think of YouTube.com, but there are actually other services for sharing videos (e.g., Yahoo and Google). Although you may not have video to share, think of searching these sites for videos on business topics that are of interest to you (e.g., 7 Behaviors of Business Success). Many reputable organizations are placing their videos in these services as a way of spreading their message or sharing important information. I now incorporate YouTube videos into several of my workshops because they do an excellent job of illustrating key points.

I put my presentations on my web site, but I could place them in a presentation sharing service like SlideShare.net. (Actually one presentation is there at http://tinyurl.com/yqnswg .) This service allows people to upload and share presentation for free. If you don't have presentations to share (or don't want to share them in this way), you can still use SlideShare to find presentations that interest you. There are presentations on many business topics.

If you need to share your bookmarks (or favorites) from your Internet browser, there are tools for that too. This can be useful if you are collecting bookmarks on a specific topic and then need to share them with your clients or partners. One site for sharing bookmarks is http://del.icio.us. I have found del.icio.us important in working with one specific client. (I've since gotten additional mileage out of those bookmarks with other colleagues.) No need to worry about emailing URLs and having them "break;" I just tell people by del.icio.us account information. To see my bookmarks on podcasting, go to http://del.icio.us/jahurst/podcast .

** Continued in Part 3 **


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Article: (part 3) Social Networking Tools: Let's Be Social

[This article is divided into three parts: Part 1, Part 2 & Part 3. This article was previously published in the November 2007 issue of the RPCN Newsletter and a version of this article appeared in Oct/Nov issue of the Bulletin of the Information Technology Division/SLA.]

COLLABORATE


I am writing this article using Google Docs (docs.google.com). Google provides software that allows you to create documents, spreadsheets and presentations on its web site, with many of the features or functionality that you are already familiar. The files are password protected, but I would not place anything in them that was proprietary or confidential. Google Docs allows you to create and edit a files with a group of collaborators, whom you select. Multiple people can edit the files at the same time. Google keeps track of the changes (revisions) and the person who makes them. (That information is viewable, if necessary.) I find Google Docs and Zoho (www.zoho.com), which provides even more tools, to be great tools when working at a distance with a colleague. There is no need to email files back-n-forth and worry about who has the correct version. In one instance, a group of more than a dozen people edited a procedures manual in Google Docs. We were able to make changes effortlessly, leave comments, and mark text that needed to be discussed. This allowed the group to work faster and more accurately.

At their core, wikis are a way of collaborating or allowing a group to share what they know on a specific subject. The most famous wiki is wikipedia.org, which is an encyclopedia being built by thousands of people. Wikis are a great way of building and maintaining manuals, since they often require input from several people and need to be maintained by several people. Many wiki web sites allow wikis to be built for free, but your wiki will likely have ads in it. To eliminate the ads, you may need a fee-based account. To find a wiki that suits your needs, check the wiki matrix at www.wikimatrix.org.

Why am I using Google Docs for writing this article? I'm on my laptop and don't want to have to transfer the file to my desktop to edit later. With this document in Google Docs, I can work on it from either machine, or from another location, as I tweak my wording. In this case, I'm using Google Docs as my word processor instead of MS Word. (By the way, you can export documents created in Google Docs using several common formats, including MS Word.)

Both Google Docs and Zoho are free. I should note that Google has taken some criticism recently of their licensing agreement on Google Docs (see http://tinyurl.com/yqr9r4). At the moment, I don't see a need for concern, but we should all remember that we're using a service that we don't ultimately control.

CUT DOWN YOUR PHONE BILL

We've heard of voice over Internet protocol (VOIP) or broadband phones. If you are not using a broadband phone service (e.g., Time Warner), you can still take advantage of the technology using services such as Skype.com. I decided to use Skype in January 2007, when I realized that I was going to be on a many long distance conversations with clients this year. For $30/year (plus a $25 headset), I can use Skype to call any telephone in the U.S. or Canada. Yes, unlimited phone calls for $30/year. Calling international is also very inexpensive. The call quality is very good and I have definitely received my money's worth. You can also send and receive instant messages through Skype as well as exchange video.

ONE MORE TOOL

Likely you've noticed that some of the URLs in this article are from tinyURL.com. Instead of emailing or printing long URLs, you can use tools such as tinyURL.com or DigBig.com to create short, easy to type URLs. Both services are free and very easy to use.

EVERY DAY & EVERY WEEK

I use at least two social networking tools every day. Besides blogging every day, during a typical week, I'm on instant messenger, Skype, Facebook, Twitter, and Flickr. Depending on what I'm doing, I'll also be on YouTube and spending time in a virtual world (SecondLife.com). Over the last year, I've cutback some tools (e.g., MySpace) and adopted others (e.g., Twitter). The tools I'm using now are useful to me and are easy to use. I know that in the next year, the tools I use will continue to change. I keep an eye on my colleagues and see what they are using, as well as trial tools that sound of interest. However, I won't adopt a tool unless I know that there are others using the tool that are in my circle. Social networking tools are meant to be learned and used socially. So I'll learn the new tools with my friends and adopt what the group adopts.


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Wednesday, November 7, 2007

Blog post: 31 Flavors - Things to Do With Flickr in Libraries

Although geared for libraries, undoubtedly you'll find useful ideas in this blog post. For example, instead of showing what new books you have, take photos of what is new with your company, put them in Flickr, and also use them in your blog or on your web site.

BTW some people are taking photos of their business cards (especially if they get a new one) and then sharing the photos through a photo-sharing service. Did you get a promotion or a new job? Announce it with the photo of your new business card!


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Monday, November 5, 2007

Connecting to people through photo-sharing

For photographers, their calling card is their work (their photos). We select photographers because we like the photos they have done.

Amazingly, we select people to connect with based on their photos! We like to look at each other's photos perhaps because it allows us to live vicariously through another person. Or maybe it is because we can learn more about a person by looking at that person's photos. Or maybe we just like looking at pictures. (A picture is supposedly worth a thousand words.) Whatever it is, sharing photos online either through a photo-sharing service, via Facebook, or some other tool seems to be a great way of making meaningful connections.

I attended a conference in spring 2006 and took some photos. Once home, I uploaded photos to a photo-sharing service (one that many others at the conference used). It was Sunday night, but it was an active night! Evidently many of us were uploading photos, checking to see who else was online, and sending invitations to connect with each other. Suddenly and quickly, because of my photos, I was connected to several well-known people from the conference.

Since then, I've checked their contacts/friends in the photo-sharing service and friended several people from those lists that I know. And after every conference, I seem to gather more contacts through the photo-sharing service because we connect through our photos.

And yes, we're learning more about each other through our photos. We're having conversations about our photos. We're learning about our profession through our photos. And we're even using each other's photos (with permission).

Now I use an RSS feed to see what new photos my contacts are uploading. This allows me stay up-to-date on what they are doing, since often my contacts take photos of their presentations, travels, and colleagues (as well as fun stuff).

If you are using a photo-sharing service, consider sharing the URL with your colleagues, especially if you have photos from events that they have attended with you. Find ways of using the photos with other social networking tools. I think you'll be amazed at the connections that will arise because of them.


The photo above is a fun photo a photographer friend took of others photographing a wedding.


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